Dominos Tweet-a-Pizza: Tobias Goebel Analyzes the Opportunities

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Aspect’s Director of Emerging Technologies Tobias Goebel talks about what worked well and where there are opportunities with Domino’s self-service pizza ordering on social media.

The opportunities with intelligent automation are numerous: From responses within seconds (vs. minutes or hours) to an on-boarding process for new customers ON TWITTER, or even the option to change an order together with the ? tweet, fully handled by self-service scripts equipped with natural language understanding.