Conversational Commerce Is Here: What Is Your Business Saying?


Many industry experts have deemed 2016 as the year of conversational commerce (ConvComm), a term first used in early 2015 by Uber’s Chris Messina, which speaks to the intersection of business and social messaging applications like the popular and ubiquitous Facebook Messenger. 

Messaging applications have now …

Customer Case Study: Pharos Innovations Makes Inroads in Preventing Readmission


Patients operate under the assumption that healthcare providers will give them the best possible care available. However, requirements under the Affordable Care Act (ACA) are elevating expectations for better patient experiences as well. Under the ACA, healthcare providers are incentivized to move from a fee-for-service …