A growing majority of customers (73%) have told us that if all factors were equal they would prefer to use self-service channels over traditional voice contact to resolve an issue. SMS customer service is seen by many as the more convenient option. When done right, it combines the ease, speed and flexibility of a self-service platform with the personal touch and effectiveness of your contact center. Don’t miss out on this opportunity to connect with more customers on their own terms and earn greater loyalty in return!
Chris O'Brien
Chris is a 15-year creative services veteran, with a background in copywriting, content management and graphic design. She works with the Aspect marketing and product teams developing digital assets (like infographics and ebooks) to help businesses make smart customer contact decisions.
Latest posts by Chris O'Brien (see all)
- Convenience is King for Millennials in Customer Service - September 19, 2018
- Do You Know What Makes Your Customers Tick, and What Ticks Them Off? - July 18, 2018
- Looking Ahead to the Customer Service of Tomorrow - April 3, 2018
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